The day will tip off with the Titan women's team taking on perennial power Michigan State at noon. The men's team then hosts in-state rival Western Michigan at 3:00 p.m., with one ticket good for admission to both games. The contests will be played at Calihan Hall, on the University of Detroit Mercy campus.

A series of billboards promoting the free ticket offer went up throughout Detroit earlier today, including northbound locations on I-75, Woodward Avenue and the Lodge Freeway.

"We want to sell out Calihan Hall on opening day," said Director of Athletics Keri Gaither, referring to the exciting doubleheader. "In the current economy, families are looking for fun, yet inexpensive, things to do with their kids. We thought letting kids in for free was a terrific way to get the college basketball season off to a great start – and we want everyone in the community to feel welcome."

In addition to the billboards, the Athletic Department is promoting the event through an aggressive direct mail campaign effort. The Titan group sales staff is also reaching out to youth basketball teams, schools, scouts and church groups.

Under second-year head coaches Autumn Rademacher (women) and Ray McCallum (men), the Titans are expecting great things in 2009-10, and fans attending the Nov. 15 doubleheader will get an early chance to cheer on the new Detroit teams. Take advantage of the free ticket opportunity!

Adult ticket prices are just $12 and $10, and the free ticket promotion is open to everyone under the age of 18. Advance tickets are available in person, Monday through Friday from 10 a.m. to 5 p.m., at the Titan Ticket office, located at Calihan Hall on the McNichols campus. For more information, call (313) 993-1700.

-Detroit Titans-